Project Overview Surrey Roofing Specialists provides professional roofing services across Surrey, including new roof installations, repairs, flat roofing, and guttering. The company needed help in reaching more homeowners searching for trusted local roofers.
Scope of Work I worked with their team to develop and execute a full-funnel digital marketing plan to improve visibility and drive local inquiries. My contributions included:
Complete SEO Overhaul (On-page & Technical)
Content Optimization for Roofing Services
Local Citations & Directory Submissions
Google Business Profile Management
Review Strategy Implementation
Lead Tracking Setup via Google Tag Manager
Key Results
Boosted local map pack rankings for top keywords like “Roofing Surrey”
Increased organic traffic by 85% over 6 months
Helped generate a steady flow of service inquiries directly from search
Improved online reputation with a structured review collection strategy
Tools & Platforms
Google My Business
Google Analytics, Tag Manager
BrightLocal
SEO
RankMath & Schema Markup
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